Learning to see – one image, four interpretations
Recognising a good subject in photography requires experience. This experience does not come from theoretical knowledge alone, but above all from doing – and from consciously accepting mistakes. Anyone who takes photographs must be prepared to take pictures that don't turn out well. In digital photography in particular, this freedom is greater than ever: failed attempts no longer cost film, and unsuccessful shots can be deleted, analysed and left behind.
But before technology and image editing come into play, there is a much more fundamental step: thinking differently. It is not the subject itself that is decisive, but the way we see it. Exercises such as thinking in black and white or deliberately working through an image in different ways help enormously. They train the eye for shapes, contrasts, moods and visual statements.
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The role of photography in the modern world
Photography is much more than capturing a moment. In the modern world, it is a central medium of communication, a tool for remembering and a driver of social change. Technological innovations and digital platforms have multiplied its significance – it shapes how we see ourselves, how we absorb information and how we interpret reality.
Pope Francis' unique Leica M-A
A record sale for a good cause
In November 2025, an extraordinary camera was auctioned at the 47th Leitz Photographica Auction at the Hotel Imperial in Vienna: a specially made Leica M-A, which Pope Francis (1936–2025) had received as a gift from Leica Camera AG in 2024. Leica Camera
Analogue renaissance, digital future
How the trend towards film photography could trigger new innovations
Analogue photography has been experiencing a remarkable renaissance in recent years. Young photographers are discovering film cameras – often out of curiosity, often out of a desire to slow down – and in doing so are bringing technologies, ways of thinking and workflows back into consciousness that had long been considered obsolete. But this trend is much more than a nostalgic play with retro optics. It has the potential to inspire digital photography both technically and conceptually.
Why it's sometimes better to hold off on buying a camera
As soon as a manufacturer announces a new camera, the photography world is gripped by ‘must-have fever’. Forums are buzzing, YouTube is exploding with ‘first look’ videos, and some people feel morally obliged to whip out their credit cards immediately. After all, this camera is sure to make everything better: more dynamic range, more megapixels, more ‘wow!’.
But if we're honest, there are just as many reasons to take it easy. Here are a few of them – including some that are hard to admit.
Read more: Why it's sometimes better to hold off on buying a camera
